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January 27, 2020 04:01 pm

Leaked Documents Expose the Secretive Market for Your Web Browsing Data

An antivirus program used by hundreds of millions of people around the world is selling highly sensitive web browsing data to many of the world's biggest companies, a joint investigation by Motherboard and PCMag has found. From the report: Our report relies on leaked user data, contracts, and other company documents that show the sale of this data is both highly sensitive and is in many cases supposed to remain confidential between the company selling the data and the clients purchasing it. The documents, from a subsidiary of the antivirus giant Avast called Jumpshot, shine new light on the secretive sale and supply chain of peoples' internet browsing histories. They show that the Avast antivirus program installed on a person's computer collects data, and that Jumpshot repackages it into various different products that are then sold to many of the largest companies in the world. Some past, present, and potential clients include Google, Yelp, Microsoft, McKinsey, Pepsi, Sephora, Home Depot, Conde Nast, Intuit, and many others. Some clients paid millions of dollars for products that include a so-called "All Clicks Feed," which can track user behavior, clicks, and movement across websites in highly precise detail.

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