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November 19, 2019 04:03 pm GMT

Salesforce Customer 360 aims to bring all customer data into a single view

The holy grail of customer experience these days involves gathering all of the data on an individual customer into a single record. Today at Dreamforce, the company’s massive customer customer conference taking place in San Francisco, Salesforce announced the latest iteration of Customer 360, its platform of tools designed to create that single record. The […]

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