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October 1, 2018 02:00 pm GMT

Ettitude targets eco-conscious shoppers with its organic bedding

Ettitude, recently graduated from the ERA accelerator, is looking to ride the growing wave of e-commerce by offering eco-friendly sheets. The company offers bamboo lyocell sheets and pajamas, which feel like a hybrid between silk and cotton, and stay cool longer than cotton or other fabrics. Bamboo lyocell fabric is essentially organic fabric made from […]

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ARezY6Uf9AE/

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