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August 17, 2017 08:00 am

Netflix Plans To Spend $7 Billion On Content In 2018

According to the Streaming Observer, Netflix plans to increase its budget by $1 billion dollars over the next year and spend over $7 billion on content in 2018. Previously, the company paid $6 billion in 2017 and $5 billion in 2016. From the report: While the internet freaks out about Disney ending its streaming agreement with Netflix, the company continues to forge ahead signing high-profile talent and throwing an enormous budget at its original programming. Just days after the Disney turmoil, Netflix's visionary Chief Content Officer Ted Sarandos stated that the streaming leader plans to increase its budget by $1 billion dollars over the next year. As of now, Netflix currently has $15.7 billion in outstanding obligations in deals for new series and films over the next few years. With such an astronomically-large budget, media analysts are already beginning to wonder if Netflix is "rescuing" or "ruining" Hollywood by creating such a singular creator-producer-distributor model. Sarandos counters those claims, however, stating that Netflix is merely on the forefront of what's already a growing trend throughout the media industries: "I would say that the relationship between studios and networks has always been that of a frenemy. Everyone is doing some version of it already. They just have to make a decision for their companies, their brands and their shareholders on how to best optimize the content. We started making original content five years ago, betting this would happen."

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