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April 27, 2016 09:24 pm GMT
Facebook’s “family of apps” strategy is a wild success. While some might have expected it to roll Instagram into Facebook and leave chat in its main app, keeping Instagram independent and splitting off Messenger into a companion app has helped it solidify itself as more than just a ubiquitous utility, but as a downright addiction.Today on the Q1 2016 earnings call, Mark… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/wNNKSi5E95Y/
Users average 50 minutes per day on Facebook, Messenger and Instagram
Facebook’s “family of apps” strategy is a wild success. While some might have expected it to roll Instagram into Facebook and leave chat in its main app, keeping Instagram independent and splitting off Messenger into a companion app has helped it solidify itself as more than just a ubiquitous utility, but as a downright addiction.Today on the Q1 2016 earnings call, Mark… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/wNNKSi5E95Y/
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