Legurm Branding & Packaging Design

Legurm is a gourmet antipasti brand that targets young consumers with busy routines that seek high quality and convenient products. The colors differ the flavors of each antipasti, forming a collection of harmonious labels. Let's take a look at their beautiful branding & packaging design.

Designed by Brazilian creative studio IndustriaHED.

The name Legurm is a mix of two words, Legumes Portuguese word for Vegetables and Gourmet, a cultural ideal associated with the culinary arts, word with the letter t mute and "Puro Sabor that means pure taste or pure flavor.