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February 11, 2016 02:07 pm GMT

Who knew your printer was fashion's new best friend?

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NEW YORK — Printers are no longer just for homework assignments. 

When you hear the word "Epson," visions of swag don't really dance in your head. Well, the electronics company has decided to finally change that. The Japanese brand has teamed up with the fashion industry in hopes of elevating its cool factor and facilitate textile printing at the same time. 

Epson hosted its second annual Digital Couture event in New York City.

Image: COURTESY EPSON

Epson hosted its second annual Digital Couture event Tuesday, where 11 designers from North and South America debuted collections printed exclusively using Epson technology.  Read more...

More about Fashion, Epson, Textile Design, Printing, and Fashion Week

Original Link: http://feeds.mashable.com/~r/mashable/tech/~3/kUcY7n5C_NU/

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