Snapchat is officially an app for your parents, too

It was bound to happenSnapchat, the vaunted unicorn and once controversial app known for teens up to no good, is officially for parents, too

While this has been true for some time, that Snapchat has finally reached the mainstream has never been more painfully clear than in the last week.

Monday, the White House began an official Snapchat account. The week before, The Wall Street Journal became the latest publisher — and the first American newspaper — to join Snapchat Discover, the app's curated news page.

Let that sink in for a moment

You can now use Snapchat, the app that was once casually dismissed as the sexting app for teens, to see emoji-laden updates from inside the Oval Office. And when you're finished you can head over to Discover and read The Wall Street Journal, alongside updates from millenial-oriented outfits like BuzzFeed, Vice and, yes, Mashable Read more...