The new iPhone is making it easier for guys to love pink

For many American men, the color pink has traditionally been public enemy No. 1.

But if the new iPhone 6S in rose gold is any indication, a modern infatuation with the blush hue seems to be slowly infiltrating the mainstream — and men are far from exempt.

Still, men aren't readily embracing the color with open arms. It's a slow and cautious race, a power walk if you will

Even with more men purchasing the new rose gold iPhone, many still aren't willing to use the dreaded term, "pink." They call it "bros gold" instead, a way for some men to keep their masculinity intact Read more...