July 28, 2015 11:45 am GMT
Original Link: http://www.webdesignerdepot.com/2015/07/sub-branding-vs-brand-fragmentation-which-should-you-choose/
Sub-branding vs. brand fragmentation, which should you choose?
Designers commonly offer numerous services and products, from straight design consultation, to side-projects, and apps. But are you one organization or many? How similar should your offerings look? What brand strategy will lead to the most success for you? Whats the difference between a Volkswagen, an Audi, and a Porsche? They are all made by […]Original Link: http://www.webdesignerdepot.com/2015/07/sub-branding-vs-brand-fragmentation-which-should-you-choose/
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