Facebook Still Dominates on Mobile, But Its Lead Has Declined

Facebook continues to dominate on iOS and Android, by time spent, but its lead has slipped slightly.

The average U.S. user spent an average of 2 hours and 42 minutes per day on mobile devices in the first three months of this year, according to new data from Flurry, an app analytics service. Facebook and Instagram, which it acquired in 2012, accounted for 17% of that time

That puts Facebook firmly in the lead in the mobile space, but its share of time spent is down from 18% a year earlier, according to Flurry. At the same time, the amount of time spent on social apps in general ticked up year-over year from 24% to 28%, suggesting users are spending more time in other social apps Read more...