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January 23, 2014 11:34 pm GMT
In a move that could help brands and publishers more insight into what to tweet, today Twitter is rolling out Analytics For Twitter Cards. The dashboard shows impressions, URL clicks, and app installs of a publisher's tweets and mentions by other users, as well as easy ways to measure favorites, retweets, and follows. If Twitter can teach publishers how to create better content, the service as a whole will become more informative, engaging, and monetizable.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/R64cwD2dO1A/
Twitter Launches Card Analytics To Let Publishers Monitor Impressions, Clicks And More
In a move that could help brands and publishers more insight into what to tweet, today Twitter is rolling out Analytics For Twitter Cards. The dashboard shows impressions, URL clicks, and app installs of a publisher's tweets and mentions by other users, as well as easy ways to measure favorites, retweets, and follows. If Twitter can teach publishers how to create better content, the service as a whole will become more informative, engaging, and monetizable.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/R64cwD2dO1A/
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