Designers Craft Chic Helmets for the 'Fashion Touchdown'

We're adding a little glamour to game day this year in anticipation of Super Bowl XLVIII being held in our very own New York City backyard

As part of the fashion-packed road to the Super Bowl, Bloomingdale's has teamed up with some of the most iconic names in style and the Council of Fashion Designers of America to create a collection of 48 haute-couture football helmets, each one unique to its world-class designer's personal flair. The collection is on display in the windows of the 59th Street Bloomingdale's store in New York City, as well as online.

Image: Bloomingdale's/helmet designs by Narciso Rodriguez, Alexis Bittar, Fenton, Steven Alan, Betsey Johnson, John Varvatos, TOMS, Rachel Zoe Read more...