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December 6, 2013 12:00 am GMT

Shopifys Popify Retail Store Brings Independent Vendors Greater Visibility

20131204_AndrewWilliamson_popify-PR_7622Ottawa-based Shopify, which now has a growing office in Toronto thanks in large part to the company's recent acquisition of Jet Cooper and Rocketr, is running a pop-up retail experience in Toronto's Kensington Market over the next few days as part of a project called 'Popify.' It's something the company has done once before in Ottawa, but this time there's less emphasis on having retailers physically present, and more focus on how to bring bricks and clicks together for better customer acquisition.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ibcd4YGYw4M/

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