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November 14, 2013 10:22 am GMT
Amazon Web Services (AWS) isobviouslymaking it verydifficultfor competitors in the public cloud market. That could not have been made more clear than how IBM andRackspaceare choosing how to make their presence felt this week at AWS re:Invent.For the past week, IBM has been getting trashed for its anti-Amazon ads that declare their superiority to AWS. The ads are a sad reflection on IBM and play very nicely for Amazon, which is quite happy to point out how the campaign is more about serving the customer than trashing competitors.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Lb93KLHlLeA/
Short Shorts And Long Buses: Amazon Cloud Competitors Look A Bit Foolish At AWS Conference
Amazon Web Services (AWS) isobviouslymaking it verydifficultfor competitors in the public cloud market. That could not have been made more clear than how IBM andRackspaceare choosing how to make their presence felt this week at AWS re:Invent.For the past week, IBM has been getting trashed for its anti-Amazon ads that declare their superiority to AWS. The ads are a sad reflection on IBM and play very nicely for Amazon, which is quite happy to point out how the campaign is more about serving the customer than trashing competitors.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Lb93KLHlLeA/
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