One Bing to Rule Them All: Microsoft Opens Up Bing for Apps

Microsoft regularly introduces new features to its Bing search engine — such as the coming 3D maps — but often those features can't be used outside of Bing. That changes as of today with the launch of the Bing Platform for developers.

Announced today at Microsoft's Build 2013 conference, the Bing Platform will let app developers create experiences in their apps around Bing's services. For example, if an app wants to perform real-time translation of text, it could tie into the Bing Translator Control API for that capability, so the developer won't have to create the service from scratch