How to Pitch Your Startup in 3 Minutes

Erica Swallow is leading team Deliverish on StartupBus, a 72-hour hackathon on a bus to SXSW. Read up on her experiences as a buspreneur on the StartupBus blog and follow her on Twitter.

What if you had just three days to conceive, build and launch a startup?

That's exactly what 152 entrepreneurs did on the StartupBus, a the 72-hour hackathon that takes place on seven buses as they make their way across North America to Austin for SXSW.

The teams had just a few minutes to pitch their ideas to the judges. So, who stood out and why? We caught up with Robert Scoble, panel judge and prominent tech blogger, to get his thoughts on what makes the perfect startup pitch