Forrester: Mobile Commerce to Quadruple to $31 Billion in Next 5 Years

Mobile commerce, or "mcommerce," has had a transformative (and highly publicized) impact on some businesses, including Amazon, eBay and flash sales sites like Gilt. But for the vast majority of retail companies, mobile represents only a neglible fraction of total sales, and it's likely to stay that way for the next half-decade, according to data from Forrester provided exclusively to Mashable.

Sales of physical retail goods and services made on smartphones were $8 billion in the U.S. last year, accounting for 3% of online sales and less than 1% of total retail sales. (Those numbers have been driven up by some outliers, like the aforementioned Amazon and eBay, which have mobile sales in th…
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