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November 26, 2012 06:56 pm PST
Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/xAw65hezfLY/smells-like-shopping.html
Smells like shopping
Expect America's malls to soon become orange-scented. A new study by Washington State University researchers suggests that "simple scents" -- they tested orange -- can stimulate a bump in retail sales. This is compared to no smell or "complex scents" like an orange-basil-green tea blend used in this study. From WSU: The researchers say the [...]Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/xAw65hezfLY/smells-like-shopping.html
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