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October 22, 2012 04:07 pm GMT
Outbrain, the well-funded, well-connected content discovery platform, today is announcing a new chapter in its business, which also points to how recommendation and referral services, already used widely by larger brands and publishers, are increasingly becoming accessible by smaller competitors. The company is launching a self-service version of Amplify, its platform that recommends relevant content to readers on the websites they're reading, plus recommends relevant content from elsewhere on the web.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UTQnjVh-WhY/
Outbrain Adds Self-Service To Its Content Discovery Platform, Now The Long Tail Of Smaller Brands Can Use It, Too
Outbrain, the well-funded, well-connected content discovery platform, today is announcing a new chapter in its business, which also points to how recommendation and referral services, already used widely by larger brands and publishers, are increasingly becoming accessible by smaller competitors. The company is launching a self-service version of Amplify, its platform that recommends relevant content to readers on the websites they're reading, plus recommends relevant content from elsewhere on the web.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UTQnjVh-WhY/
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