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October 4, 2012 05:34 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/bhXUrUwRI6Y/
See Facebooks First Ad Campaign [VIDEO]
Facebook is celebrating hitting the 1 billion monthly user mark with the company's first ad campaign.
The social network hired ad agency Wieden + Kennedy -- best known for its Nike work -- to create the 90-second film above. The ad compares Facebook to chairs, bridges, basketball and other vehicles that bring people together. "What we're trying to articulate is that we as humans exist to connect, and we at Facebook to facilitate and enable that process," Rebecca Van Dyck, Facebook's head of consumer marketing, told Advertising Age. "We make the tools and services that allow people to feel human, get together, open up. Even if it's a small gesture, or a grand notion -- we wanted to expr…
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Original Link: http://feeds.mashable.com/~r/Mashable/~3/bhXUrUwRI6Y/
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