YouTube the Focal Point in Republican Convention Without Walls
YouTube will be the centerpiece of the Republican National Convention's digital and social strategy, dubbed the "Convention Without Walls."
The purpose of Convention Without Walls? To make the RNC the most open and accessible convention in America's history through the use of social media. The event's organizers want to use social media to let citizens anywhere in the country engage with the event, being held in Tampa Bay, Fla. at the end of August.
While the event's digital team will be using a wide array of social media platforms, including Facebook, Google+ and Twitter, to engage a nationwide audience, YouTube will be the "central point of activity," according to James Davis, Co…
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More About: 2012 presidential campaign, Google, Mitt Romney, Politics, US, YouTube
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