An Interest In:
Web News this Week
- March 28, 2024
- March 27, 2024
- March 26, 2024
- March 25, 2024
- March 24, 2024
- March 23, 2024
- March 22, 2024
Some of Our Sources
- BoingBoing
- TutsPlus - Code
- Joshua Blankenship
- The Logo Smith
- TutsPlus - Design
- Fuel Your Creativity
- 24 Ways
- Specky Boy
- Design Modo
- The Verge
Help Webnuz
Referal links:
July 23, 2012 08:12 pm GMT
Some more developments for Referly, the Y-Combinator/500 Startups company co-founded by Twilio's ex-head of marketing, Danielle Morrill. In what may be a hat-tip to the adept use of APIs at her former employer Twilio, today Referly is launching an API programthat will let any online merchant create a referrals program powered by Referly's pay-per-action marketplace.At the same time, the company is launching a service that will drive more traffic to its own retail operation: a new shopping directory for people to browse products being recommended by users of Referly's referral program.Referly describes thenew API scheme as "customer acquisition as a service." Freeto use while the product is in beta, it is constructed loosely around a Google AdWords-style business model: businesses decide how much they are willing to pay to get a new customer (represented by a signup, or upgrade or whatever else is chosen). The businesses"fund their account with a pre-paid deposit," the company says. Referly subsequently takes from that account with each reward that is paid out:users get cash rewards when they generate actions like sign-ups or sales.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/PZlS_bZS5l4/
Referly Gets More Social, Launches API: Now Any Site Can Have A Referral Program
Some more developments for Referly, the Y-Combinator/500 Startups company co-founded by Twilio's ex-head of marketing, Danielle Morrill. In what may be a hat-tip to the adept use of APIs at her former employer Twilio, today Referly is launching an API programthat will let any online merchant create a referrals program powered by Referly's pay-per-action marketplace.At the same time, the company is launching a service that will drive more traffic to its own retail operation: a new shopping directory for people to browse products being recommended by users of Referly's referral program.Referly describes thenew API scheme as "customer acquisition as a service." Freeto use while the product is in beta, it is constructed loosely around a Google AdWords-style business model: businesses decide how much they are willing to pay to get a new customer (represented by a signup, or upgrade or whatever else is chosen). The businesses"fund their account with a pre-paid deposit," the company says. Referly subsequently takes from that account with each reward that is paid out:users get cash rewards when they generate actions like sign-ups or sales.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/PZlS_bZS5l4/
Share this article:
Tweet
View Full Article
Techcrunch
TechCrunch is a leading technology blog, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.More About this Source Visit Techcrunch