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June 19, 2012 06:00 pm GMT
The rise of social media has been like the emergence of a new and powerful drug. But the the Facebook newsfeed and Twitter stream, despite being addictive, don't really serve the needs of people who want to keep a conversation on one topic. Have you tried following a decent conversation on a hashtag? Yeah, that. And the old fashioned topic-based bulletin boards are just not real-time enough and too anonymous.One person who knows this more than most is high profile UK MP Louise Mensch, who has masterfully used twitter both to propel her political views (at 60,000 followers she is in the top 10 of all UK MPs) but has also felt the full backlash of the Twitter trolls. It was experiences like this which got her thinking late last year - why not create a platform where we can still have open conversations but stay on topic, still in real-time? Thus Menshn is launched today: a full-blown social platform for "talking on topic" in a realtime, social manner where - Mensch hopes - quality will out.And this is no trivial project. Mensch has teamed up with the former head of digital under Tony Blair, Luke Bozier, who has built the technical platform for Menshn. Initially the site launches in the US-only. Try to access it from the UK and all you will see is a holding page. Something which is going to frustrate a few UK politics junkies.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/kW0Rc37K6u0/
Mensch Launches Menshn For US Elections A New Platform For Realtime Topical Chat
The rise of social media has been like the emergence of a new and powerful drug. But the the Facebook newsfeed and Twitter stream, despite being addictive, don't really serve the needs of people who want to keep a conversation on one topic. Have you tried following a decent conversation on a hashtag? Yeah, that. And the old fashioned topic-based bulletin boards are just not real-time enough and too anonymous.One person who knows this more than most is high profile UK MP Louise Mensch, who has masterfully used twitter both to propel her political views (at 60,000 followers she is in the top 10 of all UK MPs) but has also felt the full backlash of the Twitter trolls. It was experiences like this which got her thinking late last year - why not create a platform where we can still have open conversations but stay on topic, still in real-time? Thus Menshn is launched today: a full-blown social platform for "talking on topic" in a realtime, social manner where - Mensch hopes - quality will out.And this is no trivial project. Mensch has teamed up with the former head of digital under Tony Blair, Luke Bozier, who has built the technical platform for Menshn. Initially the site launches in the US-only. Try to access it from the UK and all you will see is a holding page. Something which is going to frustrate a few UK politics junkies.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/kW0Rc37K6u0/
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