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September 1, 2011 11:59 am GMT
Exclusive - After just having raised a ton of money ($165 million in venture capital in its first institutional funding round since its inception), online home-goods retailer CSN Stores is today consolidating its 200+ shopping sites into a single ecommerce website under one brand: Wayfair.com.The rebranding has long been rumored, and the company publicly stated that it would be consolidating its sites and changing its name to Wayfair.com when the massive financing round was announced, but today sees the actual launch of the new "mega-site".
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/m8XIz4bFK3U/
Online Retail Giant CSN Stores Rolls Its 200+ Shopping Sites Into One Brand: Wayfair.com
Exclusive - After just having raised a ton of money ($165 million in venture capital in its first institutional funding round since its inception), online home-goods retailer CSN Stores is today consolidating its 200+ shopping sites into a single ecommerce website under one brand: Wayfair.com.The rebranding has long been rumored, and the company publicly stated that it would be consolidating its sites and changing its name to Wayfair.com when the massive financing round was announced, but today sees the actual launch of the new "mega-site".Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/m8XIz4bFK3U/
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