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August 15, 2011 09:56 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/1whdeEheYX4/
Brighter Lands $8 Million From Benchmark To Bring Affordable Dental Care To The Masses
It was less than three months ago that Jake Winebaum (the same guy who sold Business.com for $360 million) quietly launched Brighter.com, an online marketplace for discounted dental care. As Erick Schonfeld wrote at the time, Americans pay an estimated $55 billion out of pocket each year on dental bills. Dental plans, like their healthcare brethren, tend to take sizable bites out of our wallets without giving a whole lot in return. Except a PPO.So, Winebaum launched Brighter.com to allow patients to compare over 25,000 U.S. dentists by price and reputation in an effort to let those in need of dental care cut their bills in half and reduce those out-of-pocket expenses. Brighter launched in May with $5 million already in the bank, which it raised from Mayfield Fund, a Menlo Park-based VC firm, back in January.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/1whdeEheYX4/
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