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July 27, 2011 06:10 pm GMT

Founder Office Hours With Chris Dixon And Josh Kopelman: Schedit

"What do investors look for in a beta? What are the key metrics?" That is the question Omar Tellez poses to Chris Dixon of Founder Collective and Hunch and Josh Kopelman of First Round Capital in this episode of Founder Office Hours (a special format of Founder Stories we are trying out). Tellez is the CEO of Sched.it, a social online calendar app getting ready to launch.Kopelman notes that "investors are always tempted and teased by large numbers," but cautions that any site can manufacture a bump in visitors. "The real data is retention and repeat usage. Instrument your site to track that data," he advises. Services

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/oYCSwMlAOws/

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