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July 22, 2011 04:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/kR74a6T8kUE/
Android vs. iOS: The Heated Battle Over Mobile Advertising [Infographic]
With U.S. mobile ad revenues expected to hit $2.8 billion by 2015, according to BIA/Kelsey, it's becoming pretty clear that mobile advertising is growing like gangbusters. This is largely thanks to the rising ubiquity of smartphones, as comScore showed in its May report, which included the eye-grabbing fact that 76.8 million Americans now own a smartphone.Of course, the big players in mobile OSes, Android, iOS, RIM, Symbian, and Windows, continue to duke it out for market share, with Android currently leading the way. However, the most intense battle has been set between Android and iOS, and thanks to a nifty infographic from inneractive, the mobile ad mediation platform, we have a peek into which of the two is winning the battle over mobile advertising.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/kR74a6T8kUE/
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