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June 16, 2011 03:06 pm GMT

10 Ways to Extend Your Blog

There are many different challenges that bloggers face. Continually growing, adapting, and improving your blog is a significanton-going challenge. While all blogs attempt to provide useful content and to connect with readers, sometimes there is a desire and a need to go further. The motivation could be to provide more for readers, to help standout from other blogs in the industry, to bring in more money, or simply for a new learning experience.In this post we'll look at 10 different things you can do to extend your blog. Of course, you won't want to attempt all of them with your blog, but see which ones fit best with your goals and with your audience.

1. Email Newsletters

Blogging and email newsletters have a lot in common. In both cases you're providing content ona consistentbasis to subscribers, and trying to increase your reach by offering content that is interesting and helpful for those reading. It may seem like having an email newsletter is overkill if you're already blogging, but building a newsletter list can be a great way to extend your blog.The newsletter will give you another method of staying in touch with your audience and you'll be able to include content that you want to be accessible only to your subscribers. If you already have the traffic coming to your blog and an established reputation with your audience, building a newsletter list can be much easier than it would be without the blog.We recently started our own newsletter, and so far it has been a great way for us to reach those who read our blog and want more, and we're able to include brief announcements, news, and links that we aren't able to post on our blog each week.For managing a mailing list we use and recommend MailChimp. It includes all the necessary features (and more)and it's free for lists with less than 2,000 subscribers. AWeber, Get Response, and iContact are other popular options.In terms of monetization possibilities, email newsletter present many of the same opportunities as blogs, including selling ad space, promoting affiliate products, and selling your own products.

Original Link: http://vandelaydesign.com/blog/blogging/extend-your-blog/

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