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May 5, 2011 07:49 pm GMT

Zin.gl Mines Social Network Data To Help Singles Find Their Perfect Match

The online dating industry majors rely on a fundamentally broken model, which may be good for their short-term balance sheets and providing people with meaningless entertainment but, as matchmaking service providers, severely limits them in offering people a genuinely optimal way to find that special someone, Zin.gl founder Alexander Dresen told me in a recent meeting.In that meeting, I was given a preview of the new version of Zin.gl (now live), Dresen's take on the perfect online matchmaking service. Zin.gl was designed not to appeal to masses of users, most of whom sign up for online dating sites only to get disappointed by those services when they fail to find a genuinely good match anyway.Zin.gl instead aims for quality, not quantity, having developed a way to mine existing social networks such as Facebook, LinkedIn, Twitter and Foursquare for valuable 'dating information', and then feeding that wealth of data into its 'social matching' systems, all in an effort to connect singles with others when they have common interests, live nearby, and so on.

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