Articles by Freelance Switch from October 2016

When typical brainstorming hits a roadblock, it’s time to get creative. One radically creative brainstorming technique is called “reverse brainstorming.” Not only does it get the creative juices...

I’d be willing to bet anything that if you’re a small business owner whose business operates partially or fully through the internet, you’ve often been called an entrepreneur. Maybe even a small...

Google Drive allows you to access your Google documents, spreadsheets, presentations, and drawings from anywhere. But what about your old files, photos, videos, and even PDFs? How do you send your Goo...

Possessing a professional resume to show to potential employers is priceless. It can mean the difference between landing that lucrative position you're aiming for or another applicant getting the job....

Possessing a professional resume to show to potential employers is priceless. It can mean the difference between landing that lucrative position you're aiming for or another applicant getting the job....

If you’re travelling for work (or working while you travel) you need to be extra careful with your computer and other electronic devices. If a tourist loses their mobile phone, it sucks and it migh...

Believe it or not, some marketing executives have heard these questions during a job interview:“Do you believe in aliens?”“Can my mom sit in on the interview?” Candidates need to rehearse ho...

In this updated roundup we’ll take a look at some important things to consider when building an online photography portfolio with WordPress. We’ll go over eight tips and ideas, simultaneously...

Did you know that Gmail includes a powerful search utility?If you're like me, you've either been ignoring that Gmail search bar at the top of your inbox or not utilizing its features. Maybe you didn't...

Optimizing your social media profiles, using the right tools, and incorporating your brand voice in the messages you share with your audience is essential for creating an effective social media strat...

Capturing video of a live presentation can be stressful, even for seasoned videographers. After all, there are no do-overs: you have just one chance to record crisp, well-composed shots of the speaker...

There is no shortage of WordPress themes that cover every niche imaginable. While it can be argued that you can use almost any theme for your writer’s website, there are some themes out there that a...

In my Envato Tuts+ course on Headshot Photography, I gave detailed instructions on the equipment and techniques you need to create great headshots, whether for actors, corporate clients, or anyone els...

Palms sweating, forehead burning, lightheadedness, room spinning, choking on air. And you haven’t even hit the stage yet to give your presentation. Worse than that: you’re probably a week out from...

If you’ve been using WordPress for a while, you probably know that you can use various plugins to extend the functionality of your website. Some plugins help you create more revenue for your busine...

Have you recently sent out 15 or more resumes, only to get a single interview. Sound familiar? If so, you’re not alone. Yet, with just a few tweaks, your resume can get you a leg up on other candid...

If you freelance do you need a resume?Some experts would argue that resumes are outdated when it comes to freelancing. The argument is that your website, portfolio, and social media presence contain e...

If you're a student, you're in luck. For a limited time, you can save 50% on a yearly Envato Tuts+ subscription. That means you pay just $45 for a whole year of learning. Details of the Student Disco...

The internet is critical for most small businesses. Everything happens online, from managing client relationships to invoicing. The internet is the tool that lets small businesses compete around the w...

While most entrepreneurs go all-in when launching a business, starting a side business isn’t unheard of. According to a report from the Global Entrepreneurship Monitor, six percent of the American w...

Creative vision and technical know-how are a given for any good video producer, but client management skills are also important for success. In this series, you’ll learn about the three main types o...

I’ve collected a pretty long list of email addresses over the years. There are the two or three I created as a teenager, with usernames like [email protected] and the other accounts I created as I o...

When you decided to become a small business owner, making money may not have been your only goal, but it was probably one of them.But often, especially in the early days of business ownership, the mon...

Do you have an educational presentation coming up soon?If so, a great set of designs goes a long way towards hitting your presentation goals, that's true whether you’re:  A teacher needing to visua...

You just received word that a new project has been okayed and funded. You’re eager to set up a brainstorming meeting with your team. But only two of your team members are local. The others are eithe...

Whether you’re fresh out of college or looking to find a better job, you will need a resume to showcase all your skills and, hopefully, stand out from the competition. Yet, in today’s day and ...

Social media management tools are your best friends when it comes to integrating social media into your marketing strategy. They can help you manage multiple profiles, track specific keywords, as wel...

Creative vision and technical know-how are a given for any good video producer. But client management skills are also important for success. In this series, you’ll learn about the three main types o...

Security can be a scary issue for small business owners. With the news being filled with stories about email accounts being hacked, like the recent coverage about thousands of Yahoo accounts getting h...

If you’ve worked in a corporate job, you probably know all about Key Performance Indicators (KPIs). Large companies use them all the time to measure their progress and make sure they’re on track t...

I’m sure we can all agree that as a small business owner, you wear a lot of hats. Aside from managing your business and working on client projects or new orders, you are also tasked with cultivating...

What is digital? Seriously, take a moment to write down a two sentence description. Doing so is a lot harder than you might think. We hear the word all the time, yet there is no clear definition. We t...

Creative vision and technical know-how are a given for any good video producer. But client management skills are also important for success. In this series, you’ll learn about the three main types o...

What You'll Be CreatingIs your invoice an afterthought? If it is, you’re making a mistake. As a small business owner, you should know that your invoice is part of your branding. It needs to look go...

Business portraits and professional head-shots can be a tricky one to get right. You need to take something appropriate for the company’s image, as well as make all the right technical decisions tha...

In my previous tutorial, we covered the basics of doing competitive analysis for your business—no matter how small it is. For this guide, we’ll go deeper into learning more about your competitors...