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September 8, 2022 04:40 am GMT
Original Link: https://www.techpowerup.com/298675/nvidia-possibly-flags-off-the-rtx-40-series-hype-train-with-project-beyond
NVIDIA Possibly Flags Off the RTX 40-series Hype Train with "Project Beyond"
NVIDIA is a cryptic tweet earlier this morning (evening September 7 in the US); teased something it calls "Project Beyond," with no further description. It comes with an animation showing a bunch of green rays projecting outward. We're inclined to believe Project Beyond is a marketing campaign leading up to the launch of the next-generation GeForce RTX 40-series "Ada" graphics cards, given that it was tweeted from the NVIDIA GeForce handle, and not the main NVIDIA (corporate) handle. Intel used a similar overarching marketing campaign for the Arc "Alchemist" series, under "Odyssey." We should hear a lot more about NVIDIA's Project Beyond at the GTC conference slated for a little later this month.Original Link: https://www.techpowerup.com/298675/nvidia-possibly-flags-off-the-rtx-40-series-hype-train-with-project-beyond
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