Apples new podcast charts show Amazon at the top

Apple Podcasts is introducing a pair of new top 100 charts today that track subscription podcasts and subscription podcast channels. And as of day one, Amazon is at the top.

Amazon’s stable of shows dominates the new charts. Morbid, SmartLess, and Something Was Wrong, which release early for subscribers of Amazon-owned Wondery Plus, nab the top three spots among subscriber shows in the US. The type of limited-time exclusivity arrangement, which is looser than the platform-exclusive arrangement that Spotify has with shows like The Joe Rogan Experience and Call Her Daddy, appears to be working in driving subscriptions, even if it’s away from Amazon’s platforms.

Wondery Plus, meanwhile, is the top subscription channel overall in the US,...

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