Sources Contact Advanced Search Tutorials

An Interest In:

Web News this Week

Search Archive

Some of Our Sources

View All Sources

Help Webnuz

Referal links:

January 14, 2022 06:45 pm

Google Misled Publishers and Advertisers, Unredacted Lawsuit Alleges

Google misled publishers and advertisers for years about the pricing and processes of its ad auctions, creating secret programs that deflated sales for some companies while increasing prices for buyers, according to newly unredacted allegations and details in a lawsuit by state attorneys general. From a report: Meanwhile, Google pocketed the difference between what it told publishers and advertisers that an ad cost and used the pool of money to manipulate future auctions to expand its digital monopoly, the newly unredacted complaint alleges. The documents cite internal correspondence in which Google employees said some of these practices amounted to growing its business through "insider information." The unredacted filing on Friday in the U.S. District Court of the Southern District of New York came after a federal judge ruled this week that an amended complaint filed last year could be unsealed. The lawsuit was first filed in December 2020, with many sections of the complaint redacted. Since then, the redactions have been stripped away in a series of rulings, providing fresh details about the states' argument that Google runs a monopoly that harmed ad-industry competitors and publishers.

Slashdot

Slashdot was originally created in September of 1997 by Rob "CmdrTaco" Malda. Today it is owned by Geeknet, Inc..

More About this Source Visit Slashdot