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December 2, 2021 05:31 pm

Meta Builds Tool To Stop the Spread of 'Revenge Porn'

Facebook's parent company, Meta, has worked with the U.K.-based nonprofit Revenge Porn Helpline to build a tool that lets people prevent their intimate images from being uploaded to Facebook, Instagram and other participating platforms without their consent. From a report: The tool, which builds on a pilot program Facebook started in Australia in 2017, launched Thursday. It allows people who are worried that their intimate photos or videos have been or could be shared online, for example by disgruntled ex-partners, to submit the images to a central, global website called StopNCII.org, which stands for "Stop Non-Consensual Intimate Images." "It's a massive step forward," said Sophie Mortimer, the helpline's manager. "The key for me is about putting this control over content back into the hands of people directly affected by this issue so they are not just left at the whims of a perpetrator threatening to share it." Karuna Nain, Meta's director of global safety policy, said the company had shifted its approach to use an independent website to make it easier for other companies to use the system and to reduce the burden on the victims of image-based abuse to report content to "each and every platform." During the submission process, StopNCII.org gets consent and asks people to confirm that they are in an image. People can select material on their devices, including manipulated images, that depict them nude or nearly nude. The photos or the videos will then be converted into unique digital fingerprints known as "hashes," which will be passed on to participating companies, starting with Facebook and Instagram.

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