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November 15, 2021 06:39 pm

The Best WordPress Plugins of All Time (Free and Paid)


Are you looking for a great platform to build your website, blog, or online store? Then you won't go wrong with WordPress. And of course one of the best things about WordPress is the universe of custom plugins that you can install for it. No matter what you want your website to do, you're sure to find a plugin designed to do just that.


















































The Best Free Backup PluginA backup plugin is essential for any WordPress site. Install this first! 
Page Builder PluginsWith WordPress page builders you can build stylish and professional websites quickly by customizing the elements of your website in just the way you want them to look. And you don't need to know coding!
Sliders and Carousel PluginsAdd slideshow functionality to your WordPress website by creating your own sliders and adding them to a webpage, blog post, eCommerce store, and so on.
eCommerce Plugins

Sell tangible products, digital products, and all kinds of service and get paid through your website. Customize every aspect of your store or earn money as an affiliate.


Navigation PluginsCreate eye-catching and effective navigation for your users with complex menus and search functionality.
Media and File Management PluginsHow do you upload, organize and manage large numbers of documents, images, audio, videos, and other media files in WordPress? A media plugin can help.
The Best Form Builder PluginYou can quickly build responsive forms in a few clicks using a drag-and-drop builder. Build any kind of form, from simple to complex, even if you don't know how to code.
SEO PluginsSEO helps potential visitors and customers find your site. An SEO plugin will help make sure your site is set up for success.
Best Calendar and Event PluginsWordPress calendar plugins let users make bookings, schedule events, pay for appointments, and more.
Membership and Newsletter PluginsFrom members-only content to email newsletter campaigns, these plugins will help you manage your customers and community.
Other Great UI PluginsFrom popups to Google Maps, here are a few plugins that didn't fit in the other categories.

What Is a Word Press Plugin? 


A plugin adds new features to your website or extends existing functionality. They can add a back-end management tool, or improve the front-end user experience. 


eCommerce plugins, for example, will add online store capabilities to your WordPress website so you can sell and receive payments. And if you want customers to book appointments on your website, then you will need WordPress booking plugins which adds booking functionality. 


Learn More About WordPress Plugins! 


Since plugins are an essential part of WordPress, learning more about them will only work in your favor. 



In What is a WordPress Plugin? you'll learn what a plugin is, some of the main types of plugins, and where to get them.


What to Consider when Choosing a Word Press Plugin?


Cost


Compare the prices of plugins, see what features they come with, select what fits your budget. Some plugins are well thought-out, with a sensible collection of features, while other plugins seem stuffed with features.


Ease of Use


Things move fast in our world today. Plugins should be easy to use and customize even for those with no coding knowledge. 


Easy Customization


You should be able to make your website reflect your design sensibility by using simple editing tools.  


Responsiveness


Keep in mind, 70% of traffic now comes from mobile phones and tablets. The ability to scale to all devices—desktops, laptops, tablets, and mobile phones—is a no-brainer. 


Cross-Browser Compatibility


Not all visitors to your website use Google Chrome or Firefox. Does the plugin work with all modern browsers? 


Security


You're responsible for the personal and financial data that is stored on your databases. How are system vulnerabilities that occur when using the plugin addressed? 


Speed


You want a plugin that is optimized for speed and won't slowdown your website.


Regular Updates


Choose a plugin with a track record of updates and maintenance. Regular updates solve security vulnerabilities.  


Ratings and Reviews


What other users are saying is a good indicator of the quality of the plugin and the trustworthiness of the provider. 


Downloads


The number of downloads is proof that the plugin is popular among users. It shows they trust the provider. 


Support


You may run into some issues. Make sure that the seller offers support. See what other users say about the quality of support from the provider. 



The Purpose of This Post


In this post we will look at some of the best free and premium WordPress plugins. These plugins have made an impact on how WordPress websites function. They have also brought vast improvement to the experience of website users. 


They are popular and bestselling and very well reviewed by others who have used them. This is social proof that they work and you won't go wrong by choosing them. 


Wherever possible, I'll provide you with tutorials including video—for each plugin so you can learn how to use them. And refresh your skills if you already know how to use them. 


Finally, I highly recommend that you subscribe to the Envato Tuts+ YouTube channel and take advantage of free WordPress tutorials. 



The Best Free Backup Plugin


1. Free: UpdraftPlus WordPress Backup Plugin


Updraft Plus WordPress Backup Plugin

The risk of losing everything you've done is real. You could be hacked or an unexpected server glitch may take down your website or your customers' websites online. 


It is recommended that you install a backup plugin when you first set up your site, even before you start adding content, so you can restore your website and bring it back online should something go wrong.


There are many effective backup plugins. The free version of UpdraftPlus is fully functional and is one that we recommend to people searching for a backup plugin.



  • backup your WordPress files and database, plugins, and theme

  • restore from backup

  • schedule backups

  • backup to remote storage

  • get basic email reporting

  • browse backup content in WordPress





You can also back up to Dropbox, Google Drive, FTP, S3, Rackspace, and email.


For a free comprehensive tutorial on how to backup your WordPress website, check out some of our other posts.



Here are some links to other WordPress backup plugins you will find on CodeCanyon:




WordPress Page Builder Plugins 


Think of WordPress page builders as toolboxes with widgets that with the help of a drag-an-drop interface, you can build stylish and professional websites quickly and affordably by customizing the elements of your website in just the way you want them to look. You don't need to know coding. 


Page Builder Plugins are perfect for developers and DIY website builders. Some page builders even support add-ons, which extend their capabilities. 



WordPress page builders come with documentation with step by step instruction on how to set them up and how to use them. And because they have many users, you will find YouTube videos where other users teach the ropes. 


Two of the most popular page builders are WPBakery Page Builder and Elementor. They each have an ecosystem of addons to extend functionalities they already have or add new one. 


1. WPBakery Page Builder for WordPress


WPBakery Page Builder for WordPressWPBakery Page Builder for WordPressWPBakery Page Builder for WordPress

WPBakery Page Builder is a popular drag-and-drop page builder has helped build over two million websites and boasts over 300,000 sales on CodeCanyon. The pages you will build with WPBakery are beautiful, mobile-friendly and and SEO-optimized. 


Why Choose WPBakery Page Builder?


It is super affordable and comes with a long list of useful features that you will use consistently:



  • front-end and back-end editors

  • downloadable layout templates

  • over fifty premium content elements 

  • parallax and video backgrounds

  • image filters  

  • over forty grid templates 

  • ecosystem of third-party add-ons


WPBakery gives you control over responsiveness of your websites and lets you adjust them for mobile or tablets. You can even hide some parts of your content from visitors depending on their device.


The plugin works with many themes. It is compatible with WooCommerce and Yoast SEO. It can be translated into ten languages and supports PO and MO files. 


Who Is This Pugin For? 


The plugin is for anyone who wants to build a website. From those who don't know how to write a line of code to developers and designers. You have at your disposal a comprehensive knowledge base and video tutorials. 


Developers will benefit from an extensive API. And using a shortcode mapper, they can add third-party shortcodes to any pages. 


For a great introduction to this powerful page builder, I recommend the posts below:



Rolling up your sleeves and learning from doing is the best introduction to knowing your way around plugins. These tutorials will help you learn to use WPBakery Page Builder:



Also WPBakery Page builder has a large ecosystem of WPBakery add-ons that vastly expand what you can do with the page builder. 


Here is video of the top WPBakery add-ons on the CodeCanyon marketplace.






2. Free: Elementor Website Builder


Elementor Page Builder Elementor Page Builder Elementor Page Builder

Elementor is another popular WordPress drag-and-drop website and page builder that you can use to create websites and customize them to reflect your style. You don't need to know how to code. It comes with lots of tools that make it fast and easy for you to create your site. Your website will be responsive by default and will look good on all devices. 


Elementor comes in free and pro versions. The free version is fine for simple website and blog design. The pro version has advanced features that will help you design, build, and customize your whole website. 


Why Choose Elementor Page Builder?


Elementor features live design and inline editing where you can see how your website will look like as you are designing it. 


It comes with design features that include box shadows, background overlays, hover effects, headline effects, animations, shape dividers, gradient backgrounds, and more.


It has hundreds of predesigned WordPress page templates, forty widgets, and over three hundred block elements. It also supports over fifty languages including RTL languages.


Where to Learn Elementor


The best place to start learning how to use Elementor is by following this detailed tutorial series on Envato Tuts+. You'll learn how to build a website using Elementor and then customize it. 



If you'd rather go directly to video, here's a video tutorials on how to build a WordPress website with Elementor.


How to Build a WordPress Website With Elementor





Elementor is capable really of more than you can imagine. For that reason you will find a large ecosystem of addons for Elementor on CodeCanyon and Envato Elements.


You will also find a whole collection of tutorials on how to use Elementor. We selected some below: 




Sliders and Carousel Plugins 


Whether you run an online store or want to show your portfolio, your website works best when you tell engaging stories using stunning visuals in order to reach your customers. Image and videos help create impact. But how you arrange to deliver that story matters.


A slider plugin helps you add slideshow functionality to your WordPress website. It allows you to create your own sliders and add them to a webpage, blog post, eCommerce store, and so on.  


Let's look at two slider plugins that have made impact in the world of WordPress: Revolution Slider and Essential Grid Gallery.  


3. Slider Revolution Responsive WordPress Plugin



Slider Revolution brings the wow factor to your website so it grab attention of visitors through vibrant visuals. The plugin helps express your ideas dynamically using sliders. And 9 millions users around the world can't be wrong. 


So what makes Slider Revolution perfect for you?


First, it is affordable and for the amount of features it comes with, you definitely get a bang for your buck. You can use slider revoution to create responsive sliders and carousels, hero images, websites, show videos and images from social media platforms, and so on. 


It has an advanced and intuitive drag and drop visual editor that simplifies how you build, edit, and add content to sliders. In addition, you will find rich design features, library full of hundreds stunning templates of websites, sliders and carousels, hero blocks that you can install with one click. But that's not all, you also have stock images and videos, animated layers, and icon library. 


Slider Revolution is performance focused by offering lazy loading and loads less JavaScript so your websites can load faster. 


Slider Revolution is a favourite here at Envato Tuts+. You can learn more about it in one of our other posts.


How to use slider revolution: 



Getting started with Slider Revolution for WordPress is a short course on how to use slider revolution.  


While these detailed posts take you into an indepth look at its advantages: 



4. Essential Grid Gallery


Essential Grid Gallery WordPress plugin


Essential Grid Gallery is another great plugin for building image and video galleries for your website. It supports self-hosted videos and videos from YouTube and Vimeo.


You can include albums built with other plugins like NextGen Gallery and connect it to social media streams like Instagram, Twitter, and Flick.


It works perfectly on all devices and is compatible with all modern web browsers. But that's not all, it also works with website builders like Elementor, WPBakery, and Beaver Builder. You can go further and create custom skins for your galleries. 


Here is a tutorial on how to create a grid page layout with essential grid plugin:





Revolution Slider and Essential Grid Gallery are just two examples of slider plugins in a the collection of WordPress slider and carousels plugins that you will find on CodeCanyon and Envato Elements. The posts below will guide you to some of the best gallery plugins on the market today. 



And finally, for a detailed dive that will allow you to understand sliders and carousels, what they are for, how to choose them, and sliders available on Envato Ma, check out this post on Envato Tuts+: 




The Best eCommerce Plugin


WordPress does not come with built-in ecommerce functionality. But thanks to ecommerce plugins like WooCommerce you can do business on your WordPress. You can sell tangible products, digital products, and all kinds of service and get paid through your website. You can customize your online store and give it your unique branding. 


5. Free: WooCommerce


WooCommerce WooCommerce WooCommerce

WooCommerce is both a plugin and an ecommerce platform. It’s free, open source, and highly customizable. It is made by Automattic, the same company that runs WordPress. After installing WooCommerce, you can sell physical goods, digital goods, affiliate transactions, and subscription memberships etc. Your basic store comes with: 



  • virtual shelves to display your products 

  • space for you to keep track of your inventory 

  • a way for customers to browse and choose products they like

  • a shopping cart for customers to gather items that they've chosen

  • a checkout where you can accept payments

  • ship merchandise to customers


You also get essential management features like customer management, sales tax management, shipping cost calculations, and coupons.


Once you have your WooCommerce store up and running, there are plenty of WooCommerce plugins you can use to extend and enhance every aspect of your online store.


Here is an indepth introduction to WooCommerce:





To learn more about WooCommerce plugins, check out some of our other posts here on Envato Tuts+. Or visit CodeCanyon to see the great WooCommerce plugins available for sale there. 



6. Ultimate Affiliate Pro WordPress Plugin


Ultimate Affiliate Pro WordPress Plugin

With an affiliate plugin like Ultimate Affiliate Pro, you can recruit and reward other websites for generating leads and sales to your own online store. This plugin is a complete solution for you to set up your own affiliate program. 


It's integrated with WooCommerce, PayPal, and Stripe, so you can get started creating your affiliate program today.



  • unlimited affiliates

  • multi-level marketing

  • performance bonuses

  • WooCommerce integration

  • login templates

  • register templates

  • account page templates


Check out these other Envato Tuts+ posts, where you can explore other WordPress affiliate plugins.



Navigation Plugins 


A good user experience on your website comes down to navigation, which is the function of the menu. A good menu organizes, arranges, and displays content to users in a way that is easy to follow. Menus can be simple or complex depending on the purpose of your website.


A well-thought-out menu significantly enhances the experience of visitors to your website. It is what determines whether a visitor will stay and continue exploring your website or bounce to another. 


Another aspect of navigation is the search function. Let's look at two plugins that excel in this area: Uber Menu and Ajax Search Pro. 


7. UberMenu: WordPress Mega Menu Plugin


UberMenu - WordPress Mega Menu PluginUberMenu - WordPress Mega Menu PluginUberMenu - WordPress Mega Menu Plugin

UberMenu is the bestselling and most popular mega menu plugin on Code Canyon. Here’s why: 



  • You can rapidly develop mega menus from your pages, posts, custom links, or any content! 

  • It’s highly customizable. You can tweak menu colors, sizes, and fonts with the Customizer’s Live Preview. 

  • You can customize individual menu items’ styles right from the Menu Item Settings.

  • You can choose from multiple layouts, configure click and hover behaviour, and show or hide content for different screen sizes.


Finally, UberMenu is fully responsive and provides its own mobile menu. And if you’d like to separate your mobile menu from UberMenu, they offer a free solution which complements your UberMenu installation. 


Here is a tutorial that will show you how to add a drop-down menu using UberMenu: 





Here is another great post about how to use the UberMenu to create a WooCommerce Mega menu:  



8. Ajax Search Pro


Ajax Search Pro - Live WordPress Search & Filter Plugin

This search plugin makes it easy for visitors to find products or information on your website. Ajax Search Pro is a popular, beautiful and efficient live search plugin for WordPress that is available on CodeCanyon. 


It is highly customizable and has lots of features including auto-complete, keyword suggestion, keyword highlighting, checkbox, dropdown, radio buttons, category-tag-and-taxonomy filters, custom fields, and post meta filters. 


You can also search the contents of media attachments, including PDF, CSV, text, and Office documents such as Word, Excel, and PowerPoint files.


Other great features include:



  • four built-in layouts

  • image support

  • custom field filters

  • keyword highlighting

  • and much more


Here is a tutorial on how to add a live search bar to your WordPress website with the Ajax Search Pro plugin:



You may also want to check out navigation tools that are available on CodeCanyon




Media and File Management Plugins


How do you upload, organize and manage large numbers of documents, images, audio, videos, and other media files in WordPress? A media plugin can help.


9. WordPress Real Media Library


How do you store, organize and manage large amounts of documents, images, audio, videos, and other media files in WordPress? The stock WordPress media library is not up to the challenge of organizing the media for a large and complex website. That's what WordPress Real Media Library is for.


The plugin works seamlessly with touch devices and through a drag-and-drop interface you can organize thousands of uploaded files into folders, collections and galleries. 


You can also sort folder contents into categories, do batch addition and deletion. The plugin supports WordPress multisite and is compatible with all major themes, page builders and plugins. 


Here is a tutorial on how to organize your WordPress media library using this plugin.




The Best Form Builder Plugin


You can quickly build responsive forms in a few clicks using a drag-and-drop builder. Build any kind of form, from simple to complex, even if you don't know how to code.


11. Quform: WordPress Form Builder Plugin 


Forms are an indispensable part of any website. They serve a lot of important functions from registration, login, contact, displaying products, to making payments. You can build different kinds of forms using WordPress form builder plugins. 


Quform

You can quickly build responsive forms in a few clicks using a drag-and-drop builder like the Quform WordPress Form Builder plugin. You can build any kind of form, from simple to complex, and you don't need to know how to code. 


Some features available in Quform include:



  • file uploads, sent as attachments or saved to the server (or both)

  • live preview while building

  • export directly to an .xls, .xlsx, .csv, .ods, or .html file


Here are more bestselling forms plugins that will help create excellent user experiences on your website.




The Best SEO Plugins


SEO helps potential visitors and customers find your site. An SEO plugin will help make sure your site is set up for success.


12. Free: Yoast SEO


Yoast SEOYoast SEOYoast SEO

Your website needs to have a high ranking on search engines so visitors can find it as soon as they start searching for merchandise you're selling. When it comes to SEO plugins, Yoast is one of the most popular.


Features of the WordPress SEO plugin include: canonical URL, meta tags, advanced XML site maps, schema integration, SEO analysis and readability analysis for your content. 


Rachel McCollin's free online course on Essential WordPress Plugins has a whole section on how to configure Yoast SEO: Installing and Configuring the Yoast SEO Plugin.


If you want to explore more SEO resources on Envato Tuts+: 



13. Free: Jetpack





 


 


 


Jetpack is a multi-functional plugin that is designed to make your website safer, faster, and help you grow your traffic. It includes security, performance, marketing, and design tools.


Jetpack provides 24/7 security by automatic backup and restoration, real time, malware scans, and spam protection, brute force attack protection, and more. In case anything goes wrong, you can restore your website in one click. It also auto updates individual plugins. 


In addition, and this is the reason I've included it as an SEO plugin, Jetpack optimizes your website for speed and performance on mobile devices. It comes with a free CDN which optimizes your high resolution images, videos and files so your website can load fast. It monitors your website's uptime and downtime. It also offers free lazy loading for images on your website. 


Google has said that mobile page speed and performance is a key metric affecting page rankings, so the Jetpack performance improvements can have a big impact. Of course, Jetpack is a large and heavyweight plugin, so it is a good idea to test your actual site performance with and without Jetpack to make sure it is a legitimate improvement for your use.



The Best Calendar and Event Plugins


WordPress calendar plugins let users make bookings, schedule events, pay for appointments, and more.


14. EventON—WordPress Virtual Event Calendar Plugin


EventON - WordPress Virtual Event Calendar PluginEventON - WordPress Virtual Event Calendar PluginEventON - WordPress Virtual Event Calendar Plugin

If you need the perfect plugin to create virtual events, look no further than EventON. It  comes with features like customizable repeating events, multiple event images, unlimited event creation, various calendar layout designs, event locations and organizers. 


There are numerous other event calendar plugins that you may want to look at while you are at CodeCanyon:



15. Bookly Pro—Booking & Scheduling System


Your website should make it easy for guests to view, reserve, and book available appointments. WordPress booking and reservations plugins help customers book appointments on your site any time of day or night.


Bookly Pro WordPress Booking Plugin is a full-featured plugin that's easy to install, getting you up and running in a matter of seconds. It is fully customizable and mobile-ready so that customers can book appointments on the go. This WordPress booking plugin has an easy scheduling process that walks the user from booking to payment in a few simple steps.


The inclusion of SMS notifications, online payments, and Google Calendar sync and zoom integration sets it apart from many others.


Other notable features of this plugin include:



  • compatible with WooCommerce

  • multi-language support

  • unlimited number of staff members and services

  • integration with most payment systems

  • ability to allow or prevent caching of pages with a booking form

  • ability to integrate with Zapier


This video tutorial will help you create a booking calendar using a WordPress plugin:






Membership and Newsletter Plugins


From members-only content to email newsletter campaigns, these plugins will help you manage your customers and community.


16. Ultimate Membership Pro


Ultimate Membership Pro

You may want to make some income from your content by putting it behind a paywall and make it available to members based on their membership level. For this you need a membership plugin like Ultimate Membership Pro.


Ultimate Membership Pro allows you to:



  1. Create your subscription-based online community with different membership fee levels.

  2. Provide different levels of access to content and other services based on the type of membership each user has paid for.


Here’s a look at some of its features:



  • manage your membership forms, membership pages, and content lockers directly from WPBakery Page Builder (Visual Composer)

  • drip content: release content at regular intervals, with settings for when each item becomes available based on subscription time or level

  • content locker: lock content based on subscription level

  • sell subscriptions using WooCommerce

  • integrated payment gateways: PayPal, Authorize.net, Stripe, and more

  • integrated with popular email marketing platforms


17. Mailster—Email Newsletter Plugin for WordPress


 


Mailster

Mailster allows you to host, create, manage and send email newsletter campaigns from your WordPress dashboard. This means you don't have to pay recurring monthly subscription fees, and you get to own your subscriber data and digital assets for your campaigns. 


This WordPress lead generation plugin comes with an intuitive drag-and-drop editor which lets you create stunning email campaigns and even embed images into your newsletter, without coding knowledge. 


Its powerful automation tools allow you to easily engage with your contacts by sending automatic welcome emails, birthday emails, trigger campaigns from actions, follow-ups, and more.


You can take advantage of its tracking and analysis tool to improve your email campaigns and get the best conversion possible. With the help of these tools, you can find out where your subscribers come from, which email client they are using, their click rate, and any other activity. 


This translation-ready WordPress email marketing plugin also integrates with popular WordPress plugins that can be added to have an even greater impact on your business. 



Other Great UI Plugins


From popups to Google Maps, here are a few plugins that didn't fit in the other categories.


18. Popup Plugin for WordPress—Ninja Popups


Optin Panda For WordPress

Ninja Popups for WordPress is a powerful popup plugin tool that brings you high-quality leads and increases opt-ins on your mailing list. This WordPress lead generation plugin will help increase your subscriber count and the social count of your site by using professionally designed popups to do the following:



  • direct visitors on your site into taking an action, such as subscribing to your newsletter

  • offer a discount or coupon for departing customers

  • lock content that can only be accessed when they share their email


Through its powerful drag-and-drop editor, you can create unlimited colorful and dynamic popups by choosing from many layouts and colors. You can choose to delay popup display for seconds after the website opens. You also have tools to track how the popups are performing. 


Ninja Popups for WordPress integrates with all popular mailing systems like Mailchimp, GetResponse, InfusionSoft, Jetpack, ConvertKit, and many more.


You can also create popups with Elementor.





19. Blog Designer PRO for WordPress


Blog Designer PRO for WordPressBlog Designer PRO for WordPressBlog Designer PRO for WordPress

If you’ve ever dreamed of designing your own blog but don’t have the necessary coding skills, Blog Designer PRO for WordPress may be the answer. Unlike the average blog template, the plugin comes with 36 templates, all of which you can customise extensively to suit your own design aesthetic.


Layouts include:



  • grid layout

  • box view layout

  • masonry layout

  • full-width layout

  • newspaper layout

  • timeline layout

  • slider layout


Other great features include:



  • fully responsive blog templates

  • support of custom post type

  • preview of blog layout

  • and much more 


A fully responsive plugin, Blog Designer PRO works with WooCommerce, and Easy Digital Downloads is supported.


Here is some other inspiration for WordPress blog themes and plugins.



20. Super Store Finder for WordPress (Google Maps Store Locator)


Super Store Finder for WordPress (Google Maps Store Locator)

Embedding a map on your WordPress website is necessary if you have a physical location. Super Store Finder for WordPress uses the latest Google Maps API to help customers locate your stores without fuss. Through the admin panel, you can manage stores, tags, and categories, as well as customizing the styles, colors, labels, notifications, regions, and map settings.


On your maps, you can upload zoomable images and also display embedded video on your store location. That's not all: using a store locator analytics tracking feature, you can track your store views, most viewed stores, location searches, telephone and email clicks, as well as generating analytical reports.


Other features of this plugin include: 



  • multiple store locator layouts to choose from

  • full-screen street view feature

  • labeled map markers

  • import or export address list using CSV file format

  • search widget feature


This plugin is compatible with Visual Composer, Cornerstone, and language translator plugins like WPML.




After Your Website is Up and Running


Getting your website online is just the first step. How will visitors can find your website in the vast ocean of websites? It's time to think about what you can do to:



  • increase engagement

  • drive traffic to your website

  • rank highly on search engines


Harness the Power of Seo to Increase Your Search Engine Ranking


Take time to set up the SEO for your website using a WordPress SEO plugin and you will rank head and shoulders beyond your competition. 



One easy tip for an SEO boost is to upload a Google verification file to your WordPress site: 





 


Engagement


Improve visitor engagement and interaction with your website content through media like video, photo and audio. The plugins below will show you some of what is possible.



Marketing and Lead Generation


A well thought out marketing strategy will help you generate more leads, convert visitors into subscribers, build a vibrant email subscriber list, and boost your sales. These plugins that will build your email list: bigger, faster and more targeted.  


These posts below will introduce you to plugins will help you generate leads for your business



  • email marketing and newsletter plugins

  • popup plugins 

  • social locker plugins



Testimonials, Reviews, Ratings, Comments and Forums


Customers are more likely to buy something if they see real reviews from other people who have actually used it. That's why asking customers for testimonials, reviews, ratings of your products and services will improve your business. 


By using review, rating, or testimonial plugins your business will enjoy these benefits:



  • free advertising

  • boost trust in your brand or products

  • solid social proof because customers trust the word of other customers

  • improve your products based on feedback gained from customer reviews

  • increased traffic and sales


An amazing thing about these plugins is they are schema-ready. This means they support rich snippets, which can really look good in the search engine results.




Rich snippets display post review summaries and ratings on search-engine results and improve your visibility on search engines.


The posts below introduce you to review, rating, and testimonial plugins that are available on CodeCanyon and Envato Elements. They also include tips and best practices. 



Conclusion


In this post we looked at some of my favorite WordPress plugins. I hope this post will give you all the tools you need to make your website succeed. 


I'll leave you with some of our favorite WordPress quick tips: 




Original Link: https://webdesign.tutsplus.com/articles/the-best-wordpress-plugins-of-all-time-free-and-paid--cms-38563

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