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August 17, 2021 02:47 pm

Gen Z LinkedIn Is Full of Parodies and Snark

There is a corner of LinkedIn free from humble brags, self-promotion, thought leadership and strict decorum. You just need to connect with a zoomer. Although LinkedIn is not a popular online hangout for Generation Z, some of their most viral posts are parodies of LinkedIn itself. From a report: Shiv Sharma graduated from the University of Southern California last year, according to his LinkedIn. A few months ago, he updated his profile listing himself as the assistant chef at the fictional restaurant from Sponge Bob Square Pants. "I have accepted an offer to work for The Krusty Krab Restaurant as part of their Entry Level Chef Program in Bikini Bottom," he wrote. The post garnered more than 5,000 reactions and dozens of comments. Harry Tong is a software development intern at a tech company. But, according to a popular post on his profile: "I am officially the CEO of a BILLION dollar company," he wrote. "For my series Z, my mom invested $10 for 0.000001% of my company, giving it a $1 billion valuation." This subculture of subversion on LinkedIn has inspired countless TikTok videos, a Twitter account called @LinkedinFlex and a devoted Reddit community called LinkedInLunatics. The memes reflect the weariness people feel toward the site -- "primarily a place for bragging," said Jake Zhang, a Toronto-based college student. "People tell stories about how their entire lives have built up to this one moment of getting a job or a promotion, or experts claim they'll change your life with a piece of advice," Tong said. "And I'm just here to poke at the facade a little bit." Most young people treat LinkedIn as a "purely transactional job hunting tool" to be used sparingly, said AJ Wilcox, founder of B2Linked, an advertising agency that specializes in the Microsoft Corp.-owned professional networking site. Maintaining a profile is a "necessary evil," Zhang said. "Everyone I know creates an account due to school or peer pressure," Zhang said. "We use it because there's no alternative for job hunting. But with all the toxic content and bragging, no one I know really likes it." Which is what makes the parodies on LinkedIn so interesting. Most people wouldn't put a joke on their resume. The posts are a byproduct of a generation that lives fearlessly on the internet, eager to entertain and call out any whiff of inauthenticity.

Read more of this story at Slashdot.


Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/z4jaKH1Ct8s/gen-z-linkedin-is-full-of-parodies-and-snark

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