Googles Fitbit acquisition wins EU approval

Google’s acquisition of Fitbit is nearing completion now that the European Commission has approved the search giant’s $2.1 billion takeover of the wearable tech company.

When Google announced the acquisition in November 2019, Google hardware chief Rick Osterloh said that the Fitbit purchase was “an opportunity to invest even more in Wear OS as well as introduce Made by Google wearable devices into the market.” But regulators quickly got involved, and in August, they formally began investigating Google’s purchase of Fitbit over data privacy and antitrust concerns.

In approving the deal, Google has now agreed to a number of concessions to ease EU concerns. Among the concessions, Google has agreed not to use Fitbit data, including GPS and...

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