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November 27, 2020 12:45 pm

UK To Set Up 'Pro-Competition' Regulator To Put Limits on Big Tech

The UK is moving ahead with a plan to regulate big tech, responding to competition concerns over a 'winner takes all' dynamic in digital markets. From a report: It will set up a new Digital Market Unit (DMU) to oversee a "pro-competition" regime for Internet platforms -- including those funded by online advertising, such as Facebook and Google -- the Department of Digital, Culture, Media and Sport (DCMS) announced today. It's moving at a clip -- with the new Unit slated to begin work in April. Although the necessary law to empower the new regulator to make interventions will take longer. The government said it will consult on the Unit's form and function in early 2021 -- and legislate "as soon as parliamentary time allows." A core part of the plan is a new statutory Code of Conduct aimed at giving platform users more choice and third party businesses more power over the intermediaries that host and monetize them. The government suggests the code could require tech giants to allow users to opt out of behavioral advertising entirely -- something Facebook's platform, for example, does not currently allow. It also wants the code to support the sustainability of the news industry by "rebalancing" the relationship between publishers and platform giants, as it puts it.

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