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November 24, 2020 02:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/cxfoMSLIrwA/
Adobe expands customer data platform to include B2B sales
The concept of the customer data platform (CDP) is a relatively new one. Up until now, it has focused primarily on pulling data about an individual consumer from a variety of channels into a super record, where in theory you can serve more meaningful content and deliver more customized experiences based on all this detailed […]Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/cxfoMSLIrwA/
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