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November 23, 2020 01:46 pm GMT

Digital marketing firms file UK competition complaint against Googles Privacy Sandbox

Google’s push to phase out third party tracking cookies — aka its ‘Privacy Sandbox’ initiative — is facing a competition challenge in Europe. A coalition of digital marketing companies announced today that it’s filed a complaint with the UK’s Competition and Markets Authority (CMA), calling for the regulator to block implementation of the Sandbox. The […]

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