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November 20, 2020 09:40 am GMT

How Chinas Realme sold 50 million phones in just over 2 years

Starting a new phone brand in 2018 might seem too late in an already crowded market, but Sky Li was convinced that consumers between 18-25 years old were largely under-served — they needed something that was both affordable and cool. A few months after Li founded Realme in May that year, the smartphone company organized […]

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