New WordPress tool automatically turns blog posts into tweetstorms

WordPress has introduced a new feature that automatically posts entire blogs as Twitter threads, complete with all text, images, videos and embeds. You can access the feature via the green Jetback icon on the top right of the edit post page, alongside existing options to share links to Facebook and other social networks.

WordPress argues the feature is “a great way to amplify your content,” by allowing posts to reach any Twitter followers that don’t follow a WordPress blog directly. Twitter threads also often end up being much more visible on the platform compared to single tweets, and the new feature allows followers to read a post’s contents without having to click through a link.

But here’s a...

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