Disney is launching a new Star-branded streaming service internationally

Disney plans to launch a new general entertainment streaming platform overseas in 2021 under the Star brand name, CEO Bob Chapek announced today. Chapek didn’t give too many details about the platform, including in which countries Star would launch or pricing, but he noted that it would include content from ABC, FX, Freeform, Searchlight, and 20th Century Studios.

Star will not carry licensed content, which is different from Disney’s other general entertainment streaming service, Hulu. More information is expected to be announced at an upcoming investors day that will focus on plans for Disney Plus, Hulu, ESPN Plus, and Star. The announcement comes as Disney hits major streaming milestones, including surpassing 60 million Disney Plus...

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