What it's like at America's school for auctioneers

Live auctioneers are literally fast talkers but the skill is much more nuanced than just speed speaking. You want to build excitement and keep the bidders engaged without putting them into such a trance that they stop raising their paddles. What does it really take to be a master auctioneer? Writer Katy Vine attended an eight day Americas Auction Academy training held at the Addison Radisson hotel near Dallas. From Texas Monthly:

You have to sound melodic, but you dont have to do a lot. If you roll it out right, it sounds like youre doing a lot of work, but youre not, really, he said. He stressed that the chant needed to fit the situation. If youre doing a charity auction and you go too fast, youll lose your crowd. In real estate, youll scare them to death. [...]

That morning, like we did every day, we warmed up with tongue twisters and number drills, our forearms outstretched like a droning choir of capitalists. You need to have hands out, asking for money, Jones said on the first day. Thats your number one job. No lazy arms. Put your hands out. We needed to appear natural, moving one hand out in the direction of a possible bidder. Where is the bidder? Whats your current bid? Whats the bid you want after that and the one after that? Where are your hands? Hows your rhythm? Are you projecting from the diaphragm? Is your chant melodic? Quit swaying from side to side!