June 22, 2020 12:00 pm -04

Spotify is testing in-app ads on podcast episode pages

Back at CES, Spotify promised to revolutionize podcast ads with its Streaming Ad Insertion (SAI) technology. The company said it could give producers and advertisers more detailed stats like actual ad impressions, frequency, reach and anonymized audi...

Original Link: https://www.engadget.com/spotify-podcasts-in-app-offers-120000774.html

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Engadget

Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WI

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