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May 28, 2020 04:57 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/iqPuUH_boZ0/
Truthset raises $4.75M to help marketers score their data
Data, the cliche goes, is the new oil of the digital economy. But Truth{set} co-founder and CEO Scott McKinley wants to know: “Why does no one care about the quality of that fuel?” That’s an issue McKinley saw in his seven years as an executive at Nielsen, where he said he realized that marketing data […]Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/iqPuUH_boZ0/
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