Sony says wait for PS5 sales before comparing it to Microsofts Xbox marketing

Sony says PlayStation 5 sales will prove whether its quiet promotion of its next-gen console will beat rival Microsoft. Sony has remained relatively quiet about its PlayStation 5 plans, revealing some specs, a logo, and a controller but no full console reveal or potential games just yet.

In an investor call earlier today, Sony CFO Hiroki Totoki fielded a question from an analyst around the lack of PS5 promotion versus the Xbox Series X and whether the company is failing to keep up with Microsoft’s push.

Sony might not have revealed full details just yet, but it’s clearly already confident about its next-gen plans. “We consider things strategically but doing our best,” said Totoki, reports Bloomberg’s Takashi Mochizuki. “As for pass or...

Continue reading…