Etsy sales doubled in April thanks to homemade masks

Etsy began pushing homemade masks in early April, and the results panned out in a big way: total sales on the platform doubled last month, by and large thanks to a surge in face mask sales. For comparison, Etsy’s marketplace sales figures between January and March were up only 16 percent.

More than 12 million face masks were sold during April, totaling around $133 million in sales. Etsy says they represented the second largest category of product sales across the entire site during the month of April.

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