April 23, 2020 02:51 pm -04

Google will force advertisers to prove they are who they say they are

Google will require all advertisers to confirm their legal identity in an effort to increase transparency. Since 2018, political advertisers have had to verify who they are, so this is an expansion of that measure.The company will enforce the rule in...

Original Link: https://www.engadget.com/google-advertising-identity-confirmation-145140579.html

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Engadget

Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WI

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